©2018-2020 by Allison Babka and GirlWords.

GirlWords

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August 9, 2018

Brand content, Alive Magazine, November 9, 2016

Photo via Unsplash

Based in St. Louis, Alive Magazine focuses on makers and artisans in almost 10 cities in the Midwest. The magazine, which publishes full-sized traditional magazines as well as smaller wedding- and city-sp...

August 9, 2018

Print feature, Riverfront Times, November 15, 2017

Local editors know that I love exploring everything that St. Louis has to offer, so they frequently tap me to give readers the scoop on the city's best *everything* through lists and guides.

In 2017, I contributed heavil...

August 9, 2018

The Riverfront Times' music issue has been published in many forms, but the essence of the guide -- helping readers discover the amazing performers that have reignited the region's notoriety for music -- has remained steadfast year after year. 

The items below are...

July 6, 2018

After 10 years in the marketing department at Saint Louis University -- five of those focused on undergraduate recruitment branding and communications -- I was ready to try new things via freelance. And I did.

But education marketing kept pulling me back in.

A year after...

July 2, 2018

Prospective university students want to know what they can do in their adopted city; after all, college isn't just about academics.

As video began to emerge as a viable platform for Saint Louis University in the late 2000s, I was asked to produce something that would sh...

July 2, 2018

For me, the Riverfront Times' annual Summer Guide is the true kick-off for warmer weather and happier thoughts. Granted, we start working on the issue in March, so it's not like we're applying SPF 100 and tank tops just yet. But after months of darkness and parkas, we...

July 2, 2018

The Riverfront Times' "Best of St. Louis" issue has been published in many forms -- listicles, longform essays, questions. But the essence of the guide -- helping readers discover the amazing things that our region offers -- has remained steadfast year after year. It's...

July 2, 2018

Digital feature, Riverfront Times, March 6, 2018

Photo by Steve Truesdell for the Riverfront Times

For the first couple of years of my Riverfront Times tenure, I primarily was an entertainment reporter who covered artists, makers and musicians. That was just fine with me...

July 2, 2018

Print feature, Riverfront Times, March 6, 2018

Photo by Allison Babka for the Riverfront Times

Local editors know that I love exploring everything that St. Louis has to offer, so they frequently tap me to give readers the scoop on the city's best *everything* through lis...

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